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You will find that you will need to read all the comments through and to categorise them after you have received them, or merely report them in their diversity and make general statements, or pick out particular comments if they seem to fit your purpose.
If you decide to use interviews: Questionnaires often seem a logical and easy option as a way of collecting information from people.
The Household Survey and Census ask closed questions, and often market researchers who stop you in the street do too.
You might ask them to indicate how true for them a certain statement was felt to be, and this too can provide both a closed response, and one which can be quantified (30% of those asked said they never ate rice, while 45% said they did so regularly at least once a week... The problem with closed questions is that they limit the response the interviewee can give and do not enable them to think deeply or test their real feelings or values.
If you ask open questions such as ‘what do you think about the increase in traffic?
’ you could elicit an almost endless number of responses.They are actually rather difficult to design and because of the frequency of their use in all contexts in the modern world, the response rate is nearly always going to be a problem (low) unless you have ways of making people complete them and hand them in on the spot (and this of course limits your sample, how long the questionnaire can be and the kinds of questions asked).As with interviews, you can decide to use closed or open questions, and can also offer respondents multiple choice questions from which to choose the statement which most nearly describes their response to a statement or item.You need to take expert advice in setting up a questionnaire, ensure that all the information about the respondents which you need is included and filled in, and ensure that you actually get them returned.Expecting people to pay to return postal questionnaires is sheer folly, and drawing up a really lengthy questionnaire will also inhibit response rates.Closed questions tend to be used for asking for and receiving answers about fixed facts such as name, numbers, and so on.They do not require speculation and they tend to produce short answers.Look at the very brief outlines of different methods below.Consider which you intend using and whether you could also find it more useful to combine the quantitative with the qualitative.You will be familiar with many of these methods from your work and from MA, MSc or BA study already.Interviews enable face to face discussion with human subjects.